Ubisoft unveils Push Into Mobile Gaming with three new games
Recently, developers have made stronger and more tangible advances in the mobile game domain. As mobile games become increasingly (and dramatically) popular, more and more developers are stepping up to create meaningful experiences for gamers on the go. For years, mobile esports have risen in popularity and value, but now developers are looking to create titles that bring full-fledged adventures to handheld devices.
To Ubisoft beforea prestigious showcase event, the promoter revealed Three new titles coming to portable devices. It was almost disproportionate, as Ubisoft stepped in to reveal that three of its best franchises – including the flagship series, Assassin’s Creed – would move towards mobile. Over the next year we will have fully developed mobile versions of rainbow sixThe division, and Assassin’s Creed.
Ubisoft goes mobile
While these games aren’t Ubisoft’s first foray into the mobile market, they are poised to be the best examples yet. At Ubisoft Forward, some pretty ambitious and daring content has been unveiled, including a fully customizable open world Assassin’s Creed Experience like fans have never seen before. As mobile gaming is essentially the most accessible form of gaming and it has the potential to billions of usersit makes sense that Ubisoft is trying to break into the market.
Recently, other companies have made inroads into the space, like sony, which decided to acquire Savage Game Studios, a mobile developer, in late August. For years, mobile gaming has gone from being a joke to an industry-leading vertical, and some mobile experiences are infinitely more valuable than console-based consumer versions. Plus, mobile esports have now reached a point where they’re just as popular – if not all the more – than traditional esports.
Here’s what Ubisoft announced during the “UbiForward” event:
- Rainbow Mobile 6: A free multiplayer first person shooter almost identical to Rainbow Six Siege.
- The Division: Resurgence: A “AAA experience” set in New York – an open-world title featuring PvP modes.
- Assassin’s Creed: code name Jade: An open-world Assassin’s Creed experience in which the protagonist is entirely designed by the player.
It’s a tantalizing assortment of games, and as mobile gaming technology becomes more advanced, the experiences become every bit as unforgettable as those found in the world of “traditional gaming”.
Why does Ubisoft focus on mobile games?
First, it’s money-making tactic, because most mobile games are free to play, which means that some kind of premium payment model can be associated with them. For example, “tokens” or “coins” can be purchased to purchase in-game things, such as cosmetics, emotes, and “sprays.” This is the most common way mobile developers make money, and it’s an extremely clever model.
Additionally, there is a extremely huge market out there for mobile gamers, with estimates placing the collective audience around the two billion users Mark. For a franchise like Assassin’s Creed or rainbow six, it makes extremely logical sense to “go mobile”, allowing Ubisoft to reach an extremely large audience. And, for Rainbow Six esports, the mobile aspect could introduce an entirely new angle on what is already a hugely popular ecosystem.
There are much planned for Ubisoft over the next few years – let’s see how it all plays out.